What’s your why?
It all started with Hello…
Heather McPherson (Producer Extraordinaire, Editor, Distributor and all the things in between) had a vision; a vision to create and build a brand from the ground up, meaning, start a brand from essentially nothing. That’s where the hello comes in and enter stage left, Helen Dillon. Helen, with an extensive history and longevity in the equestrian industry has reinvented herself a few times, but with big personality, and listening skills to die for, was the perfect fit as the newest hostess with the mostest.
In the Spring of 2019 a conversation started between Heather and Helen and wouldn’t you know it, they both struck gold! Helen offered a face and personality to front Heather’s wonderful creation and Heather proposed a new and challenging role for Helen to fill.
The Conclusion (but were not at the end yet) …
Helen and Heather embarked on a wonderful friendship where, strength, balance and creative energy thrive, and through magical collaboration were able to create a new and exciting podcast called What’s Your Why! Listen on